Hi friends, I know what you must be thinking….grow my direct sales Facebook group in under 5 minutes? Really?! I promise you, the 3 things I list below take no time at all and once set, they will continue to direct people to your Facebook group and over time, grow your community!
Facebook Business Page
First, let’s talk about the difference between a direct sales Facebook group and your Facebook Business Page. Your business page is your window-shop view to the public. Anyone can see your posts, anyone can find you and message you. With a Facebook group, it is usually a closed group where you control who joins and it is your own little community where your customers get to know you!
Now here’s how to get those who view your public Facebook business page over to your direct sales Facebook group. Make sure to include your link and a fun message in the description section of your business page! This makes sure that anyone who stumbles upon your business page knows where to join your fun Facebook group community!
This is SUPER simple and a no-brainer, but it needs to be said because many direct sellers on Instagram forget this important tip! Anyone in direct sales should be taking advantage of the link section of your Instagram profile. You may be compelled to put your direct sales replicated website in that spot. Think about this, if you do and a follower clicks on your link, you have lost them into the ether of the internet with no way to grab their attention or get them back.
Update your link to your direct sales Facebook group and make a note in your Instagram posts to have your followers, “Click my link in my BIO” to have them join your awesome Facebook community! This simple change will have you noticing more members in no time.
Ah, Pinterest. My absolute FAVORITE social media channel. Why? Because just like Google, it is a powerful way to search for things and as a direct seller, you have the power to use Pinterest to direct followers to your rockin’ Facebook group community!
Just like Instagram, Pinterest has a profile section where you can also include a link to a website. Get where I’m going with this? Yes! Use Pinterest to advertise your direct sales Facebook group link and in your profile description, add a fun snippet of what future members will get out of joining your community!
And you know what, because Pinterest is the bee’s knees, I have another little secret to show you on how to use Pinterest to grow your Facebook group. I’ve made a short video to show just how this little tip works! All you need to do is click HERE to gain access to the Direct Sellers Toolbox to view it!
I hope these tips have helped you to think about how to grow your direct sales Facebook group organically and over time. Remember, you never want to add individuals to your group. A group of 3,000 with 50 members interacting is not as effective as 500 members with 250 commenting and engaging. Plus, you want to stay out of Facebook jail! (It really exists and is no fun!)
Leave me a comment below or send me a message! I would love to hear what you think about these tips!