Updated July 2019
Raise your hand if you use Instagram for your direct sales business.
Now, keep your hand raised if hashtags confuse you.
Instagram is a fickle social media platform and at times feels like a tough nut to crack.
That’s where this post comes in. Read on to find out popular hashtags for your direct sales business.
Why Hashtags Are Important on Instagram
Hashtags allow you to view all of the other public social media posts just by clicking on it.
For example, when you go to Instagram, you can search certain hashtags and see what others are posting.
It is an easy way to quickly like or comment on a photo to potentially create a new relationship with that individual.
As a direct seller, you may be wondering which hashtags for your direct sales business you should use.
Below are the most popular direct sales business categories and listed 10 hashtags to use for your social media posts.
Don’t forget to include your company hashtags and any original hashtags you have created.
Hashtags for Jewelry Direct Sellers
- #jewelry
- #sparkle
- #sparkleandshine
- #accessory
- #fashion
- #wristparty
- #armcandy
- #stylist
- #glam
- #indulge
Hashtags for Purse / Bag Direct Sellers
- #purse
- #musthave
- #carryall
- #whatsinyourpurse
- #fashion
- #style
- #handbags
- #accessories
- #inmybag
- #boutique
Hashtags for Makeup Direct Sellers
- #makeup
- #lipstick
- #fashion
- #faceoftheday
- #makeupaddict
- #shimmer
- #blush
- #bronzer
- #makeover
- #bestfaceforward
- #lovemakeup
Hashtags for Food / Cooking / Kitchenware Direct Sellers
- #recipe
- #cooking
- #cook
- #mealplan
- #kitchen
- #kitchenlife
- #inthekitchen
- #homemade
- #yummy
- #emptyplate
Hashtags for Clothing Direct Sellers
- #fashion
- #style
- #clothes
- #ontrend
- #whatstrending
- #unicorn
- #ootd
- #feelgood
- #musthave
- #instashop
Hashtags for Skincare Direct Sellers
- #glow
- #healthyskin
- #facial
- #exfoliate
- #antiaging
- #spa
- #rejuvinate
- #skincare
- #regimine
- #routine
- #natural
Hashtags for Nail Direct Sellers
- #nailfie
- #nailsoftheday
- #manicure
- #pedicure
- #ontrend
- #unique
- #polish
- #nailart
- #nailstagram
- #nails2inspire
- #5free
Hashtags for Health and Wellness Direct Sellers
- #healthandwellness
- #healthyliving
- #nutritious
- #cleaneats
- #bodyisatemple
- #instafit
- #pushit
- #getstrong
- #exercise
- #fitfood
Hashtags for Book Direct Sellers
- #amreading
- #booklovers
- #goodreads
- #whattoread
- #popbooks
- #bookstagram
- #bookchat
- #childrensbooks
- #booksforkids
- #booklady
Hashtags for Candles and Scent Direct Sellers
- #scents
- #wickfree
- #candleaddict
- #goodsmells
- #candlelight
- #homedecor
- #scentedcandles
- #homefragrance
- #candleobsession
Instagram Tips for Direct Sellers
What To Post on Instagram
Instagram Tutorial for Direct Sellers
If you are feeling a bit overwhelmed about how best to use Instagram for your direct sales business, be sure to sign up for my Direct Sellers Toolbox.
You’ll find a video on how to add multiple links to your Instagram bio and a helpful video showcasing Planoly, an Instagram scheduler.
If you are interested in learning even more about how to use Instagram to gain a new audience for your direct sales business?
Consider taking this Instagram Training Course. This is the training I completed which helped grow my Instagram following to over 2,000 followers and increase Instagram sales.
Read Next: Social Media Tips for Direct Sellers
- How Does GDPR Affect Social Media Marketing? - October 12, 2022
- 5 Reasons to Try Facebook Parties for your Direct Sales Business - April 15, 2020
- 50 Blog Topic Ideas for Direct Sellers and Home Based Business Owners - April 5, 2019

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#lovemakeup
Great hashtag Athena! Will add it to our Makeup Direct Sales Hashtag list!
I’m having trouble getting more followers and potential customers with my children’s book DS business. What hashtags would be helpful to use? I love this post! Usborne Books & More is my business.
Hi, Shauna! I am happy to hear you enjoyed this post! I have added some book specific hashtags to the post for you 🙂 As for getting followers and customers, Instagram loves consistent posting and engagement. Take a few moments out of each day to like and comment on photos of your followers and those you would like to follow you. Good luck with your business and contact me at kristy@foreversparkly.com with any questions!
Could you maybe add some hashtags for those who sell candles/waxes? I’m a Pink Zebra Consultant and this could be really helpful. Thanks:)
Yes! Great idea! Post has been updated with hashtags for our candle and scented wax friends!
I’m with a new company called Chalky & Company. We are a Chalky Paint and the experience of reconnecting friends & family around the kitchen table to make memories. I am having difficulty growing my audience and would love your help.
Thank you and God bless!
Congrats on your new business Paula! One of the keys to growing your audience is to focus on funnel strategy. Choose a platform to connect with your ideal client and effectively funnel them where you want them to go. Whether that is your Facebook Group, an online website, or some other online gathering place. If you need specific help, you can always email me at kristy@foreversparkly.com to chat more. Good Luck!