Many of us are working our direct sales business mostly (or fully!) online. Facebook, Instagram, Pinterest, Blogging, there are so many ways to connect with our customers and engage our followers, it always feels overwhelming. So how are you supposed to keep all of your social media posts fresh and posted on time? A direct sales content calendar is just what you need!
Whether you use Google Calendar, a pretty planner, or simply print off a monthly calendar, having a monthly view is essential to planning out your content for the month. Once you have a monthly view, get your favorite sparkly pen ready and start planning!
With your direct sales business, you may have a Facebook business page and Facebook groups serving different communities. It’s sometimes easier to think about a months worth of posts by looking at each week individually and breaking it down day by day from there.
Theme days like #MotivationMonday or #ThirstyThursday also help to inspire your Facebook posts. Take it day by day, and be sure to utilize the Scheduled Posts Feature on your Facebook business page. Schedule your posts for the month and watch your follower count rise!
You may create many Facebook parties for your direct sales business each and every month. It’s fun to have theme parties and if you use a Facebook party scheduler, you will be free to focus on hostess coaching and engaging with the guests at the party.
Once you have your template down for an Epic Facebook Party, it will be easy to tweak your content from party to party to fit the guests and the theme. Your hostess will be impressed with your organized parties and the guests will be open to hosting a party of their own. Being organized, scheduled, and present will lead to Facebook party success!
Don’t forget to sign up for the Direct Sellers Toolbox to see a video on just how to schedule your posts in CinchShare!
To be successful on Instagram, it’s imperative that you are consistent with posting. Having a direct sales content calendar for Instagram will help you. Decide whether you want to post 1 or 2 times a day and work backward filling in your calendar in this order:
Holiday’s and Celebrations
National Day Calendar to find what is being celebrated on each day. Did you know that the day I wrote this post it is National Truffle Day? Chocolate! Yes, please!
Instagram Challenges for Inspirational Topics
Once you have all of your monthly days filled out, use a tool like Planoly to upload all of your graphics, write out your captions, and insert your hashtags. It takes the time to schedule out an entire month of Instagram posts, but once you do, you will feel so awesome, proud, and the month is completely free to continue building your Instagram relationships to grow your direct sales business.
Don’t forget to sign up for the Direct Sellers Toolbox to see a video on just how to schedule your Instagram posts using Planoly!
Direct Sales Content Calendar Wrap-Up
Planning out an entire month of social media posts can be daunting, overwhelming, and it is easy to feel a little defeated. It’s ok to feel this way and if you are not in the right mindset to plan and schedule, take a break! Cut yourself some slack, be spontaneous, and either way, your social media followers, and online communities will appreciate all that you do for them and your direct sales business.
Once you do have a clear idea of your direct sales content calendar, you will look forward to the month and have the satisfaction knowing your posts are created and scheduled. You will now have the free time to focus on income producing tasks like following up with your customers and continuing making new relationships to help grow your direct sales business.
Looking for more inspiration on what to post on social media? Take a look at these weekly theme ideas!
- How Does GDPR Affect Social Media Marketing? - October 12, 2022
- 5 Reasons to Try Facebook Parties for your Direct Sales Business - April 15, 2020
- 50 Blog Topic Ideas for Direct Sellers and Home Based Business Owners - April 5, 2019